Virtual Machine Features
When deploying virtual machine instances on Compute Engine Amazon EC2, both services deliver many features that closely align, these include:
- The ability to use stored disk images to create instances
- On-demand capabilities to launch and terminate instances
- Restriction free management of your instances
- The ability to tag your instances
- A variety of available operating systems that can be installed on your instance
All of the above excludes China – a market in which local providers dominate and players from beyond the Middle Kingdom can only operate through local partners. Rival analyst firms' assessments of some South-East Asian markets suggest the likes of Alibaba Cloud and Tencent Cloud have snuck into the top three providers – so the big three aren't on top everywhere.
But Synergy can't see challengers on the horizon.
"While the level of competition remains high, the huge and rapidly growing cloud market continues to coalesce around Amazon, Microsoft and Google," Dinsdale observed. "Other cloud providers simply cannot match the scale and geographic reach of the big three market leaders.
Big three’s market share now at 65 percent almost everywhere outside China. AWS, Microsoft, and Google collectively harvested 65 percent of global spend on cloud computing in Q1 2022 and outgrew their competition to the extent that their collective dominance leaves rivals with only niches to explore.
